Ready-to-use payment processing options.Ability to concentrate on marketing and retention.The White Label solution has certain benefits that are often crucial for new online casino operators: Key advantages of the White Label solution Financial infrastructure (processing payments via multiple payment methods).Legal infrastructure (keeping an active gaming license).Technical support to online casino operator.The White Label solution provider is responsible for: Player retention, promotion strategy and loyalty programs.The online casino operator is responsible for: Besides, the online casino can use the existing financial infrastructure that normally includes merchant accounts with popular payment systems, as well as credit and debit card processing options. It means there is no need to go through the tedious process of license application, which can take from several weeks to more than a year. It offers operation under the provider’s active online gambling license in one of the existing gambling jurisdictions. Besides the ready-to-use website and casino software, the White Label solution provider also takes care of the legal aspects of business. From the player’s perspective, it looks like a completely independent product and experience.īut the White Label solution offers a plethora of benefits.

The website is designed according to the operator’s individual requirements, using an exclusive identity such as brand name and logo, and is located on a separate domain.

Purchasing a White Label solution, the business owner gets quick access to a unique, ready-to-operate online casino. What exactly stands behind the notion and what advantages the White Label offers are the key points that an operator needs to understand before making a decision about the optimal way to launch a new project. It is a widely used industry practice and a popular alternative to a standalone casino business. White Label is an effective solution for starting an online casino from scratch.

White label casino software